Shiseido

Shiseido is a global luxury cosmetics brand dating back more than 150 years. Its main profile is luxury skin care, but as the result of successful professional innovations it has achieved excellent results in the area of makeup and perfume as well. Founded in 1872 by Yoshi Fukuhara, a Japanese pharmacist, Shiseido is the oldest cosmetics company in the world.

Shiseido’s philosophy unites Japanese traditions with Western culture, and at the same time maintains advanced technologies and excellent quality.

According to the Japanese ideal, beauty is reflected in the harmony of body, spirit, and soul.

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